Customer
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It had all the earmarks of a disaster, a real career-sinker of a project. And here was my old friend and former colleague calling me up enthusiastically, on the phone: “Hey Lisa, we need a Technical Project Manager for this start-up I’m working for, in Redwood Shores… you’ll love the project and the team. It’s [...]
More than 50% of all new products fail to meet their goals because they fail to meet the needs of the target customers and because they are released with unacceptable quality issues. Depending on the industry, between 60 and 90% of all new products fail to meet customer expectations.
Do the math. The world is full [...]