Radhika Emens is CEO and Founder of Tanjah Partners, a global marketing consultancy focused on helping companies bridge global markets. Radhika is a global marketing strategist who enjoys working on and solving business problems. She has worked in companies of various sizes and industries, and as an entrepreneur. She has a diverse background in developing marketing programs, and looks for ways to cross-pollinate ideas, systems and critical thinking processes across industries. She has an MBA from Chapman University, CA and an B.A. from Bryn Mawr College, PA. Born in India and raised in Morocco, she speaks 8 languages, and is passionate about all things global. Radhika Emens - UCSC Extension in Silicon Valley
Radhika Emens is CEO and Founder of Tanjah Partners, a global marketing consultancy focused on helping companies bridge global markets. Radhika is a global marketing strategist who enjoys working on and solving business problems. She has worked in companies of various sizes and industries, and as an entrepreneur. She has a diverse background in developing marketing programs, and looks for ways to cross-pollinate ideas, systems and critical thinking processes across industries. She has an MBA from Chapman University, CA and an B.A. from Bryn Mawr College, PA. Born in India and raised in Morocco, she speaks 8 languages, and is passionate about all things global. Lost In Translation – Working With Global Teams
As business leaders strive to leverage technology and communication platforms to conduct business globally, working in global teams is becoming increasingly prevalent. Clearly, we can acknowledge the upside of working in global teams – as our local U.S. team sleeps at night, there could be a global team working diligently elsewhere in their normal business [...]
Strategy and Entrepreneurship – Are they Mutually Exclusive?
Recently, a Silicon Valley/San Jose Business Journal article reported the results of a BrandZ study that Apple’s brand is #1, now estimated $183 billion, followed by IBM at $115.9 billion and Google at $107.9 billion (May 22, 2012). How did these companies achieve the top 3 brand value placements? Was it their strategy or their [...]
